Most successful entrepreneurs will tell you – they put their money behind people as much as behind ideas. Having the right person as your business partner or co-investor can decide the future of your company from the start. The relationship between partners is a lot like marriage – once you get into it, you’re in…
Are you ready to create some killer brand recognition? Where people see your content on social media and know exactly who you are, right away? Branded Graphics are the key to unlocking more recognition, visibility, reach – and engagement. Now, if you want to be amongst the best brands, you have to act like one of the…
According to the Global Entrepreneurship Monitor (GEM), there were about 400 million entrepreneurs all over the world as of 2011. The upsurge in entrepreneurship has brought about several advantages to the economy, but as the competition grows stiffer, business owners begin to struggle with finding the most cost-effective measures to stay in the industry. A…
If you’re thinking about entering the world of entrepreneurship, there is no better time than now. It has become so common that it seems like such an easy task. On the contrary, it’s a much bigger challenge than it appears to be. According to Forbes, 90% of new businesses fail. This is because the competition…
Looking for new marketing ideas to grow your business and get you leads? We have you covered. We put together 207 Marketing Ideas for your small business! Today, thousands of business owners are looking for new ways to market their business. As more businesses enter the marketplace, there is a need to think creatively with…
First of all, congratulations on taking the initiative to start your own business. It is not easy. The only assets you have are your self-belief, hustle and any products or services that you are sending to market. Everything else is marred in uncertainty. We salute you for venturing bravely into this exciting world where, despite…
It’s no big secret that there are some celebrities who are simply crushing it with their social media. Now, you may think that it’s automatically because they have millions of fans and unlimited exposure – and you’re right, that is a major contributor to their success. However, the fact that not all celebrities have established…
Technology has enabled advertisement to be more competitive and artistic. There is an abundance of information that reaches customers. Therefore, the consumers only choose the relevant messages of which some might be of greater importance. Sometimes the information neglected by the consumer might be critical to your brand success. Thus, it is important to stand…
Marketing can sometimes be a lot of trial and error. Right from picking the right keywords to target for your PPC campaign to identifying the best sales page copy or call-to-action (CTA), marketing involves a lot of experimentation that may not always yield the best results. Not surprisingly, productivity is not always high with marketing…
Creating a frame of reference for your business ecosystem can be fun and in the end, if it is successful, can provide you with many benefits, money being just one of them. But let us assure you that becoming an entrepreneur is not an easy task. Since hard truths about becoming one are something rarely…
Burn out. Stress. Overwhelm. As an Entrepreneur, there’s no doubt that at some point in your journey you will feel one, if not all of these. With the responsibility of a thriving – or failing business weighted on your shoulders, working hard might be considered an understatement. Working too hard, however – can have major…
Are you unfamiliar with the booming world of freelancing? Today, if you don’t employ freelancers and have no knowledge of how to hire them, you could be missing out on some prime talent. According to a survey compiled by the Freelancer’s Union, an estimated 35% of the American workforce (55 million people) were engaged in…
If you’re a new start-up and have a limited budget, you shouldn’t beat yourself up about promotion! There are a wide variety of ways for you to finance your business ideas. Having limited funds is an automatic excuse for you to get creative and think outside of the box instead of relying on the same…
Facebook is becoming a super social network. They are always improving the features for their users – and for those who use the platform for marketing. That’s us business owners. While many features go unnoticed because there are always new one’s coming out – this is one that you can’t ignore. Facebook is making it easy…
New companies and their founders often take on debt in the early stages. When operations are first getting started, it can be hard to find investors to back new ventures, and often it’s easier and more efficient for founders to borrow in order to buy the equipment they need, help secure the right facilities, or…
During business meetings, supervisors and employees often discuss possible ways of improving income and performance within the company. However, It is not uncommon to be hesitant to speak your mind if you are not sure how your boss will react to your suggestions. If you have arrived at the idea of using eLearning software for…
Retirement is not just a span used to define pops anymore. It is an entitlement you deserve after your years of service to the society and nation. The one question that bugs all the retirees is, if they are going to have enough savings to maintain their current lifestyle. Most of the expert’s advice is…
I couldn’t resist creating a title using this spin on words. With a brand named “MODE” do you know how often I have heard phrases like, “In growth MODE” or, “A brand in retail MODE” or even “Now in expansion MODE?” I simply couldn’t resist! Successful entrepreneurs are people who constantly seek to better themselves…
If you own a small business or are an entrepreneur you know that work can be hard. HARD. Exhausting. Tiring. Stressful. But, it’s also incredibly rewarding. Which is why you do it! You might find yourself wondering how the owners of large businesses do it. While you might think it’s because they have handfuls of employees doing…
You don’t have to have a huge marketing budget to make a big impact. Most startups and small businesses find themselves in this very position and unsure of what the best approach is to marketing. And with so many marketing options, it can get overwhelming trying to find the right strategies! Here are some smart…